Privacy & Information Security Law Blog

On October 27, 2010, the U.S. Commodity Futures Trading Commission (the “CFTC”) issued two notices of proposed rulemaking (“NPRMs”), citing Gramm-Leach-Bliley Act (“GLBA”) privacy rules, and marketing and data disposal rules of the Fair Credit Report Act (“FCRA”).

The proposed rules come in the wake of the Dodd-Frank Wall Street Reform and Consumer Protection Act, which places two new categories of covered entities (i.e., “swap dealers” and “major swap participants”) under the CFTC’s jurisdiction.  Under the proposals, those entities would be subject to certain GLBA privacy rules that regulate the treatment of consumers’ nonpublic personal information, and sections of the FCRA that address affiliate marketing and data disposal.

The international group of data protection commissioners today admitted the U.S. Federal Trade Commission into membership.

Meeting at the 32nd International Conference of Data Protection and Privacy Commissioners in Jerusalem, the commissioners determined that the FTC had the requisite authority and independence to qualify for membership.

The decision has been a long time coming.  The U.S. has long sought to be recognized as a member of the data protection group.  Last year, the U.S. application was rejected at the international conference in Madrid.

David Vladeck, Director of the Bureau of Consumer Protection of the Federal Trade Commission, today provided a high-level outline of the Commission’s forthcoming report on the future of privacy.

Speaking at the 32nd International Conference of Data Protection and Privacy Commissioners in Jerusalem, Vladeck said the report reflected two broad conclusions.  First, current privacy law places too much burden on consumers to read and understand privacy notices and make privacy choices.  The second conclusion is that there is a pressing need to reexamine the conception of “harm” in U.S. law to move beyond only economic and physical harms.

On October 19, 2010, Federal Trade Commissioner Julie Brill indicated that the FTC’s forthcoming behavioral advertising report will recommend a self-regulatory framework, as opposed to new legislation, to help protect consumers’ privacy.  Mediapost.com reported that Ms. Brill offered suggestions on improving privacy practices with respect to Internet advertising, such as by providing “consistent and simplified notice about online tracking and ad-serving,” and that such notice should focus more on the unexpected or non-obvious uses of data (such as an e-commerce company’s transfer of consumers’ addresses to shipping companies).

On October 5, 2010, the Department of Energy (“DOE”) released a report entitled “Data Access and Privacy Issues Related to Smart Grid Technologies.”  The idea behind the Smart Grid is that electricity can be delivered more efficiently using data collected through monitoring consumers’ energy use.  In connection with the preparation of its report, the DOE surveyed industry, state and federal practices with respect to Smart Grid technologies, focusing on the issue of residential consumer data security and privacy.  The DOE noted that advanced meters or “smart meters” were a focal point of the report due to their “ability to measure, record and transmit granular individual consumption.”  That said, a Smart Grid consists of “hundreds of technologies and thousands of components, most of which do not generate data relevant to consumer privacy.”

David Vladeck, the head of the Bureau of Consumer Protection at the Federal Trade Commission, shared his vision for consumer privacy protection with an audience at the IAPP’s Privacy Academy on September 30, 2010.  Mr. Vladeck began by reminding the audience that the FTC is aggressively enforcing on privacy and data security matters, having brought 29 cases to date.  Where possible, the FTC joins forces with other federal regulators, such as the Department of Health and Human Services, to seek broad relief that the FTC could not otherwise get on its own.  Mr. Vladeck indicated that the FTC also works closely with the states, citing a recent case in which the FTC filed concurrent settlements with 36 state attorneys general.  Mr. Vladeck stated that the FTC plans to continue to bring cases to ensure that companies “reasonably” safeguard information.

Mr. Vladeck noted three key areas for future enforcement.  The FTC will (1) bring more cases involving “pure” privacy, i.e., cases involving practices that attempt to circumvent consumers’ understanding of a company’s information practices and consumer choices; (2) focus enforcement efforts on new technologies (Mr. Vladeck noted that, to assist staff attorneys in bringing these sorts of cases, the FTC has hired technologists to assist and also have created mobile labs to respond to the proliferation of smart phones and mobile apps); and (3) increase international cooperation on privacy issues (Mr. Vladeck cited the FTC’s recently-announced participation in the Global Privacy Enforcement Network).

The United States Federal Trade Commission ("FTC") recently joined forces with privacy authorities from eleven other countries to launch the Global Privacy Enforcement Network ("GPEN"), which aims to promote cross-border information sharing and enforcement of privacy laws.  On September 21, 2010, GPEN unveiled its new website, www.privacyenforcement.net, designed to educate the public about the network.  The GPEN website, which is supported by the Organization for Economic Co-Operation and Development ("OECD"), provides guidelines and application instructions for ...

On August 18, 2010, the Connecticut Insurance Department (the “Department”) issued Bulletin IC-25, which requires entities subject to its jurisdiction to notify the Department in writing of any “information security incident” within five calendar days after an incident is identified.  In addition to providing detailed procedures and information to be included in the notification, the Bulletin states that the Department “will want to review, in draft form, any communications proposed to be made” to affected individuals.  The Bulletin further indicates that, “depending on the type of incident and information involved, the Department will also want to have discussions regarding the level of credit monitoring and insurance protection which the Department will require to be offered to affected consumers and for what period of time.”

As we recently reported, the FTC expressed its opposition to a move by creditors of bankrupt XY Magazine to acquire personal information about the magazine’s subscribers, on the grounds that such a transfer would contravene the magazine’s privacy promises and could violate the Federal Trade Commission Act.  The magazine, which catered to a young gay audience, had a website privacy policy that asserted   “[w]e never give your info to anybody” and “our privacy policy is simple: we never share your information with anybody.”  Readers who submitted online profile information were told that their information “will not be published.  We keep it secret.”  The personal information at issue included the names, postal and email addresses, photographs and online profiles of more than 500,000 users.

On July 27, 2010, the German Federal Network Agency, the Bundesnetzagentur (or “BNetzA”), issued a press release stating that it had recently levied €194,000 in administrative fines in two cases against companies accused of violating a ban on cold calling.  The cases involved consumer complaints implicating the companies in several illegal acts.  The companies claimed they had obtained prior consent from the consumers they contacted.  The BNetzA, which is the regulatory office for electricity, gas, telecommunications, post and railway markets in Germany, rejected the companies’ argument on the grounds that the “consent” was based on the consumers’ implicit acceptance of the terms of use associated with certain Internet games.  The terms of use included a provision regarding a participant’s consent to telemarketing by partners, sponsors and other companies.  The BNetzA stated that, because these terms of use did not satisfy the legal requirements for consent, the company had not obtained valid consent to call the consumers.

As reported in BNA’s Privacy Law Watch on July 29, 2010, three bills were introduced by House Republicans to repeal Section 929I of the Dodd-Frank Wall Street Reform and Consumer Protection Act (the “Dodd-Frank Act”).  Section 929I of the Dodd-Frank Act has been a source of controversy because it gives the SEC significant latitude to sidestep FOIA requests by providing that the SEC "shall not be compelled to disclose" certain information it obtains pursuant to the '34 Act when conducting surveillance, risk assessments or other regulatory and oversight activities.

In the latest chapter of the Federal Trade Commission’s ongoing efforts to promote consumer privacy with respect to online behavioral advertising, FTC Chairman Jon Leibowitz has reportedly suggested that the FTC may propose a Do Not Track Registry.  The registry would be similar to the FTC’s popular Do Not Call Registry, which allows consumers to opt-out of many types of telemarketing calls, but registration on the Do Not Track Registry would not stop online advertisements.  Instead, it would prevent those advertisements from being targeted to users based on their prior online ...

On July 27, 2010, Senator John Kerry (D-Mass.) announced his intention to introduce an online privacy bill to regulate the collection and use of consumer data.  “Our counterparts in the House have introduced legislation and I intend to work with Senator Pryor and others to do the same on this side with the goal of passing legislation early in the next Congress,” Kerry said in a prepared statement.  Senator Kerry is the Chairman of the Commerce Subcommittee on Communications, Technology, and the Internet.  He indicated that his bill would go beyond the regulation of targeted ...

David Vladeck, Director of the FTC’s Bureau of Consumer Protection, recently sent a letter to creditors of XY Magazine, warning that the creditors’ acquisition of personal information about the debtor’s subscribers and readers in contravention of the debtor’s privacy promises could violate the Federal Trade Commission Act (“FTC Act”).

Twitter has agreed to settle Federal Trade Commission charges that it deceived consumers and put their privacy at risk by failing to safeguard their personal information.  The charges stem from alleged lapses in the company’s data security that permitted hackers to access tweets that users had designated as private and to issue phony tweets from the accounts of some users, including then-President-elect Barack Obama.  According to the FTC’s complaint (main document, exhibits), these attacks on Twitter’s system were possible due to a failure to implement reasonable ...

As reported in BNA’s Privacy Law Watch, the Federal Trade Commission intends to agree to temporarily exempt health care providers from the FTC’s Identity Theft Red Flags Rule.  The Red Flags Rule implements Sections 114 and 315 of the Fair and Accurate Credit Transactions Act.  In relevant part, the Rule requires creditors and financial institutions that offer or maintain certain accounts to implement an identity theft prevention program.  The FTC previously has stated that health care providers could be deemed “creditors” under the Rule.  The agreement will grant relief to ...

The Centre for Information Policy Leadership at Hunton & Williams LLP made ten recommendations in response to the U.S. Department of Commerce’s notice of inquiry, “Information Privacy and Innovation in the Internet Economy.”  The Centre’s recommendations strongly suggest that organizational accountability is the key to providing the flexibility needed to use information robustly while protecting the interest of individuals in maintaining private space in a digital age:

“The flexibility to be innovative must be conditioned on the organization’s accountability for the manner in which it uses, manage, and protects data.  … To strike the appropriate balance between the value created by data use and the risk that use poses to privacy, organizations must implement privacy processes that are as dynamic as their business processes.” 

On April 12, 2010, the Financial Industry Regulatory Authority (“FINRA”) announced that it had fined D.A. Davidson & Co. $375,000 for failing to protect its customers’ confidential information.  In late 2007, the firm’s system was compromised when hackers employed a SQL injection attack to download the confidential customer information of approximately 192,000 individuals.  The security breach came to light when one of the persons responsible for the intrusion attempted to blackmail D.A. Davidson via email on January 16, 2008.  The firm responded quickly by notifying ...

Julie Brill and Edith Ramirez took their oaths of office on April 5 and 6, 2010, completing the Federal Trade Commission’s roster of five commissioners and facilitating the Commission’s new tougher stance on privacy.  As we previously reported, Ms. Brill and Ms. Ramirez were confirmed by the U.S. Senate on March 3, 2010.  There are now three Democrats and two Republicans on the Commission.

Last year, when the Commission was comprised of one Democrat, two Republicans, an independent and a vacant seat, FTC Chairman Jon Leibowitz announced an aggressive agenda for the Commission, including a “privacy re-think.”  The new Democratic majority will make it easier to advance that agenda through recommendations to Congress, responses to market requests for greater self regulation and the approach taken with respect to enforcement cases.

On March 17, 2010, the Federal Trade Commission convened the last of its three-part series of roundtable discussions entitled “Exploring Privacy.”  In her opening remarks, outgoing Commissioner Pamela Jones Harbour emphasized the critical importance of privacy to consumers, stating that “consumer privacy cannot be run in beta,” and that companies often inappropriately expose consumer data during new product rollout.  David Vladeck, Director of the FTC’s Bureau of Consumer Protection, then set the stage by invoking the “notice is broken” theme that recurred during the first two roundtables on December 7, 2009, and January 28, 2010, and was echoed by participants in the March 17 event.

The Wall Street Journal is reporting that outgoing FTC Commissioner Pamela Jones Harbour criticized technology companies for publicly exposing consumer data, particularly during the rollout of new products.  Ms. Harbour lamented that companies do not take consumer privacy seriously.  She singled out the launch of Google Buzz as irresponsible conduct by “one of the greatest technology leaders of our time.”  Consumer advocates raised alarm when Google Buzz initially established Google Gmail users’ social network connections automatically based on the users’ email and chat contacts, and made that list public by default.  Ms. Harbour reiterated the advocates’ sentiment by stating that, from the time the product launched, consumers rather than Google should have decided whether or not to subscribe to the features that could expose their contact data.  Soon after the launch, Google changed the defaults to allow users more control.  Google put forth a conciliatory message, stating that user transparency and control are top priorities for the company and that Google is continuing to improve Buzz based on the feedback the company receives.

On March 9, 2010, the Federal Trade Commission announced that LifeLock, Inc., has agreed to pay $12 million to settle charges of deceptive advertising related to its identity theft protection services.  The FTC and the attorneys general of 35 states obtained the coordinated settlement pursuant to charges that LifeLock made false representations regarding the effectiveness of the protection its services offer consumers.  The FTC alleged that, contrary to assertions made in LifeLock’s advertisements, its products provide no protection from the most common form of identity ...

On March 3, 2010, the Senate unanimously confirmed the nominations of Julie Brill and Edith Ramirez to serve as FTC Commissioners for seven-year terms.  Most recently, Ms. Brill has served as Deputy Attorney General for Consumer Protection and Antitrust for the State of North Carolina.  She was formerly Assistant Attorney General for Consumer Protection and Antitrust for the State of Vermont and has served as Chair of the Committee on Privacy for the National Association of Attorneys General.  Edith Ramirez is a partner at Quinn Emanuel Urquhart Oliver & Hedges, LLP in Los Angeles ...

The Federal Trade Commission’s second “Exploring Privacy” roundtable concluded Thursday, January 28, 2010.  The roundtable did not provide many firm conclusions, but it did help further refine some hard issues facing privacy protection.

Although Thursday’s hearing was intended to be devoted to technology issues, the role of regulation appeared to dominate the discussions.  “Everyone is dying to talk about regulation,” said Jessica Rich, Deputy Director of the Bureau of Consumer Protection, moderating a panel on Technology and Policy.

On January 18, 2010, the Privacy Commissioner of Canada, Jennifer Stoddart, announced a public consultation to examine the privacy issues associated with online tracking, profiling and targeting of consumers.  The Commissioner noted that the consultation will “provide a forum for the exploration of the privacy implications related to this modern industry practice, and the protections that Canadians expect.”  The consultation marks the first in a series to review emerging technologies that are likely to have a considerable impact on consumer privacy.  The announcement of a ...

On December 7, 2009, the Business Forum for Consumer Privacy released “A Use and Obligations Approach to Protecting Privacy: A Discussion Document" at the Federal Trade Commission’s roundtable entitled “Exploring Privacy.”  The roundtable was a first step in the FTC’s effort to re-examine privacy protection in light of rapid, dynamic changes in technology, advances in data analytics and increasingly ubiquitous data collection and use.  The paper is the product of a three year effort on the part of the Forum to develop an approach to protecting data that meets the needs of businesses and consumers in this emerging environment.  The paper may be found at www.informationpolicycentre.com.

On Monday, December 7, the Federal Trade Commission began a three-part series of roundtables collectively entitled "Exploring Privacy."  The conference opened with a presentation by Richard M. Smith featuring data flow charts he developed with FTC staff to illustrate the current “personal data ecosystem” and how personal information moves in various online and offline contexts.  The charts that served as the basis for his discussion (available here) offer a sense of the FTC’s understanding of today’s information marketplace.  Other panels covered topics such as consumer expectations, information brokers and online behavioral advertising.

Senior staff changes at the Federal Trade Commission have enhanced privacy’s profile within the agency.  Jessica Rich is the new Deputy Director of Consumer Protection.  Ms. Rich has been the Acting Associate Director responsible for the Division of Privacy and Identity Protection following nearly a decade as Assistant Director for the Division.  Rich has long been seen as the FTC’s staff’s privacy thought leader.  The new Privacy Division Associate Director is Maneesha Mithal.  Ms. Mithal brings a strong international background to the position.  The new Assistant Director is ...

On November 12, 2009, the Federation of German Consumer Organisations (Verbraucherzentrale Bundesverband e.V., “vzbv”), a non-governmental organization acting as an umbrella for 41 German consumer associations announced that the social networks Xing, MySpace, Facebook, Lokalisten, Wer-kennt-Wen and StudiVZ signed undertakings that they would discontinue use of certain terms and conditions and data protection provisions.  The vzbv sent warning notices to the six leading social network providers regarding a number of clauses.

The main criticism from vzbv referred to ...

Today, eight federal financial regulatory agencies issued a final Gramm-Leach-Bliley Act ("GLBA") model privacy notice.  The final model notice incorporates financial institutions' required disclosures pursuant to Section 503 of the GLBA.  The GLBA requires, in relevant part, that financial institutions provide consumers with information regarding their collection and sharing of nonpublic personal information.  Financial institutions that adopt the final model notice will be deemed in compliance with the GLBA notice requirements.  The final model notice is the result of the agencies' consumer research and testing.  It is touted as succinct, easy to use and consumer friendly. The final model notice will take effect 30 days after publication in the Federal Register. Publication is anticipated shortly.

On October 30, as reported by the Bureau of National Affairs (“BNA”), the Massachusetts Office of Consumer Affairs and Business Regulation stated that final amendments to its information security regulations had been filed with the Massachusetts Secretary of State.  The Standards for the Protection of Personal Information of Residents of the Commonwealth have been the subject of much commentary and a series of amendments as regulators seek to address concerns expressed by businesses over the stringent and specific nature of the regulations.  The most recent round of amendments was announced August 17, 2009.

Although China has yet to enact a national data protection law, certain provincial-level rules implementing national consumer protection laws impact the collection and use of personal data.  These provincial regulations may warrant specific attention by entities doing business in the relevant Chinese provinces.  The impact of each of these will often be limited, both because they affect only enterprises doing business in the respective provinces and because the actual requirements of each of these regulations are typically modest.  Also, the potential penalties for violation ...

The federal financial services agencies are expected to shortly announce a proposed-final Gramm-Leach-Bliley Act (“GLBA”) model form privacy notice.  The model notice incorporates financial institutions' required disclosures pursuant to Section 503 of the GLBA.  Financial institutions that use the form to provide notice to consumers will be deemed in compliance with the privacy notice provisions of the GLBA.  Once adopted and published in the Federal Register, the financial services agencies' final model notice will take effect in 30 days.

The GLBA requires, in relevant part, that financial institutions provide consumers with notice of their privacy policies and practices.  The privacy notice must describe a financial institution's disclosure of nonpublic personal information to affiliated and nonaffiliated third parties.  In addition, the notice must also give consumers a reasonable opportunity to opt out of certain sharing with nonaffiliated third parties.

The Federal Trade Commission is having a very busy week, announcing settlements in three high profile cases all before the close of business Tuesday.

The FTC today announced a settlement with MoneyGram International, Inc., the second largest provider of money transfer services in the U.S., which allegedly facilitated a host of fraudulent activities undertaken by telemarketers and other con artists.  The FTC charged that these practices violated both the FTC Act and the Telemarketing Sales Rule.  MoneyGram has agreed to pay $18 million into a fund that will be used to pay restitution to consumers for facilitating fraud on American consumers from Canada.  The $18 million settlement represents MoneyGram’s total return on $84 million in fraudulent transactions.  The settlement further requires implementation of a comprehensive anti-fraud program that is reminiscent of the Identity Theft Prevention Programs mandated by the FTC's Red Flags Rule, including employee training and ongoing monitoring to detect fraud.

Maybe, but it's not that kind of "boxing"...think walls and a lid instead of a ring.  "Boxing is where a consumer’s vision and choices are limited by his or her digital history and the analytics that make judgments based on that digital history."  Government agencies are concerned with outcome-based analytics and its impact on consumer choice.  Read more on "Boxing and Concepts of Harm," written by Marty Abrams of the Centre for Information Policy Leadership, published in the September 2009 issue of Privacy and Data Security Law Journal

In its announcement that it would convene a series of public roundtables to address developing privacy issues, the Federal Trade Commission requested empirical data on consumer privacy expectations. In response to that request, researchers at the University of California at Berkeley and the University of Pennsylvania have released a study entitled "Americans Reject Tailored Advertising." Survey data reported in the study found that 66% of Americans reject targeted advertising online; 86% reject such ads when told they are made possible through online data collection. The ...

On September 15, 2009, the Federal Trade Commission unveiled a series of public roundtables that will focus on the effect of modern technology and business practices on the privacy of consumer information.  The goal of the panels is to explore how to best balance the concerns for consumer privacy, beneficial use of consumer information and technological innovation.  The discussions will address myriad technologies and practices, such as social networking, cloud computing, behavioral marketing, mobile marketing and, generally, the collection of consumer information for ...

On August 17, 2009, Massachusetts announced revisions to its information security regulations and extended the deadline for compliance with those regulations.  In the press release announcing the revised regulations, the Undersecretary of the Massachusetts Office of Consumer Affairs and Business Regulation noted the concerns of small business leaders regarding the impact on their companies, stating that the updated regulations “feature a fair balance between consumer protections and business realities.”

On July 28, 2009,  the Data Privacy Subgroup meeting at the Asia-Pacific Economic Cooperation (APEC) Forum in Singapore reported a number of privacy-related legislative developments on the horizon.  Among the highlights:

• On July 15, the Malaysian Cabinet approved privacy legislation to be enacted by the Parliament in early 2010 
• Vietnam is set to enact consumer protection legislation including privacy provisions in 2010 
• Hong Kong's Privacy Commissioner will soon begin a review process to evaluate how privacy law has kept up with changing technology
• The Philippines is set to enact ...

The Federal Trade Commission (“FTC”) recently issued new rules and guidelines to promote the accuracy of consumer information included in credit reports.  The final rules and guidelines were issued in conjunction with the Board of Governors of the Federal Reserve System, the Federal Deposit Insurance Corporation, the National Credit Union Administration, the Office of the Comptroller of the Currency and the Office of Thrift Supervision (the “Agencies”) pursuant to Section 312 of the Fair and Accurate Transactions Act of 2003 (“FACTA”).  The Agencies’ release regarding the new rules, entitled “Procedures to Enhance the Accuracy and Integrity of Information Furnished to Consumer Reporting Agencies Under Section 312 of the Fair and Accurate Credit Transactions Act” and “Guidelines for Furnishers of Information to Consumer Reporting Agencies,” was issued on July 1, 2009.  The final rules and guidelines will take effect on July 1, 2010. 

In a closely-watched case, the U.S. District Court for the Western District of Washington recently held that Internet Protocol (“IP”) addresses do not constitute personally identifiable information (“PII”). The plaintiffs in Johnson v. Microsoft Corp. brought a class action suit against Microsoft claiming that the collection of consumer IP addresses during the Windows XP installation process violated the XP End User License Agreement. The Agreement stated that Microsoft would not collect PII without the user’s consent. The plaintiffs referenced Microsoft’s own online glossary to support their claim that IP addresses should be considered PII. The glossary defined “personally identifiable information” as “[a]ny information relating to an identified or identifiable individual. Such information may include…IP address.” In granting summary judgment in favor of Microsoft, U.S. District Court Judge Richard Jones found that “[i]n order for ‘personally identifiable information’ to be personally identifiable, it must identify a person. But an IP address identifies a computer.”

On July 2, 2009, five marketing industry associations jointly published a set of voluntary behavioral marketing guidelines entitled “Self-Regulatory Principles for Online Behavioral Advertising.” The American Association of Advertising Agencies, the Association of National Advertisers, the Direct Marketing Association, the Interactive Advertising Bureau and the Better Business Bureau developed the standards, which correspond to the self-regulatory principles proposed by the Federal Trade Commission (“FTC”).

On June 30, 2009, the Obama Administration sent legislation to Congress that would create a new Consumer Financial Protection Agency ("CFPA").  Working with state regulators, the new agency would assume authority for the privacy provisions of the Gramm-Leach-Bliley Act, and would have the power to write rules and impose penalties pursuant to a variety of existing statutes, including the Fair Credit Reporting Act and the Fair and Accurate Credit Transactions Act.  To date, these powers have been shared among all financial services regulators, including the Federal Trade ...

The Obama Administration today formally announced its sweeping proposal for new regulation of the financial industry.  The plan proposes the formation of a new watchdog agency that would seek to protect consumers' interests.  The proposal raises a number of privacy and data security questions, such as the role of the new financial services consumer protection agency in protecting privacy and data security and the continued role of the Federal Trade Commission as the lead agency in this area.  We will keep you posted as more details regarding the plan emerge.

On June 4, 2009, the Federal Trade Commission (“FTC”) reported that Sears Holdings Management Corporation (“Sears”) agreed to enter into a settlement regarding the Commission’s allegations that the company violated Section 5 of the FTC Act in connection with a new online community application it had developed.  Participation in the community allowed Sears to track consumers’ online and, to some extent, offline activities.  The FTC’s action is notable as a potential precursor to future enforcement by the FTC in the areas of both transparency and tracking online behavior, the latter having been previously highlighted as an area of interest for the agency.  The settlement, discussed in more detail below, is notable in that its requirements make clear that substantial tracking of consumer behavior must be sufficiently transparent (not disclosed only in a lengthy privacy policy or agreement), consumers’ opt-in consent to such tracking must be obtained and, disclosures regarding the nature of the tracking must be made at a meaningfully early stage of the transaction.

On May 15, 2009, the German Federal Council adopted the "Act against unsolicited commercial phone calls and improvement of consumer protection."  According to the Act, violations of the existing prohibition on unsolicited commercial phone calls can now be sanctioned with a fine up to € 50,000.

In addition, the Act clarifies that a commercial phone call is only lawful if the recipient has given his or her prior explicit consent to receive the call.  The provision is intended to prevent the caller's reliance on consent that may have been given by the recipient in a totally different ...

In February 2009, the Ponemon Institute published the results of its inaugural study "Germany - 2008 Annual Study: Cost of a Data Breach."  The study is the first such research study undertaken in Germany, using data from actual incidents to estimate the costs of dealing with data breaches by German companies.  The study examined the experience of 18 German organizations that suffered a breach.  These case studies reviewed ranged in size an incident involving less than 3,750 records to an incident involving more than 90,000 records.  The breaches reviewed occurred across ten industry ...

On May 5, 2009, the Federal Trade Commission’s ("FTC's") Acting Director of the Bureau of Consumer Protection, Eileen Harrington, testified before the House Energy and Commerce Committee Subcommittee on Commerce, Trade and Consumer Protection in support of the proposed federal Data Accountability and Trust Act (H.R. 2221).  The Act would require companies to implement reasonable data security policies and procedures to protect personal information.  It would also mandate security breach notifications for consumers affected by data security breaches.

Federal Trade Commission Chairman Jon Leibowitz has appointed six senior staff members with extensive experience in the private sector, in the public interest community, in academia, and in government.

“We’re delighted to attract such a talented and creative group of people,” Leibowitz said. “Their leadership and expertise will help ensure that the Commission’s work on behalf of American consumers will continue to be effective. We’re very fortunate.”

Various authorities, both at a European and a national level, are currently addressing the issue of online behavioral advertising. On March 31, 2009, Meglena Kuneva, the European Commissioner for Consumer Affairs, gave a keynote address in Brussels in which she raised the issue of online behavioral advertising and addressed the need to enhance consumer protection related to the practice. While recognizing the numerous beneficial applications for consumers made possible by the Internet, Kuneva expressed her concern that the World Wide Web could become the “world wide west” and called for a better balance between the interests of businesses and consumers. 

This week, the Federal Communications Commission announced a broad consumer privacy enforcement action against over 600 telecommunications carriers.  The Commission issued notices of liability against carriers that failed to certify compliance with regulations governing the protection of Consumer Proprietary Network Information (“CPNI”) and carriers that filed inadequate certifications.  The Commission proposed fines of $20,000 against carriers that failed to file the required certification and up to $10,000 against carriers whose certifications were non-compliant.

A recent federal court decision offers a detailed analysis of several theories of liability for violations of a privacy policy.  Pinero v. Jackson Hewitt Tax Service Inc., No. 08-3535, 2009 WL 43098 (E.D. La. January 7, 2009). 

Plaintiff Pinero visited Jackson Hewitt Tax Service in Louisiana to have her tax returns prepared.  During her visit, she provided Jackson Hewitt with confidential information such as her Social Security number, date of birth and driver’s license number.  Pinero signed Jackson Hewitt’s privacy policy, which stated that Jackson Hewitt had policies and procedures in place, including physical, electronic, and procedural safeguards, to protect customers' private information.  Pinero alleged that she relied on this statement in her decision to turn over her information.